AdExchanger is a well known ad tech and traditional advertising websites that covers all industry news and updates. The site has international readership and is based in the US. It enjoys an amazing traffic of 2.4 million monthly visits, most if not all are probably from the industry.

“Israel’s third-largest publisher, Mako, implemented the modules first in the fashion section five
months ago. […] After seeing the module drive a 70% increase in CTR to other areas of the site, the feature expanded to more content sections.”

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